Behind the Screens

Behind the Screens

Behind the Screens

Hello! I'm Madalina Burciu, a UI/UX Designer dedicated to purposeful design and precise execution. My work blends user needs with business goals to create exceptional user experiences. With a First-Class degree in Graphic Communication Design and top-ranking performance in Uxcel's Attention to Detail Assessment, I specialize in developing intuitive and user-friendly interfaces for mobile apps, websites, and CRMs.

Professional Background

Professional Background

With three years of experience in the industry, I have honed my skills in creating impactful and user-centric designs. During my time at Mobilise Global, I led key projects that significantly improved user engagement and overall experience. Notable achievements include the comprehensive rebranding and website refresh that resulted in a 39.5% increase in page views, a 49.4% rise in user engagement, a 77% increase in session starts, and an 80.1% increase in first-time visits. These accomplishments underscore my ability to enhance both the visual appeal and functionality of digital products.

Skills

Skills

Technical Skills

Technical Skills

  • Expertise in Figma

  • Proficient with Adobe Illustrator, Photoshop, Adobe XD

  • Experience with After Effects

  • Proficiency with Responsive design principles

  • Expertise with Creating wireframes, mock-ups, and prototypes

  • Understanding of User research and persona creation

  • Experience with Journey mapping and user flow creation

  • Knowledge of Usability testing and feedback analysis

  • Familiarity with HTML

  • Proficiency in Information Architecture

  • Experience with WCAG guideline

  • Expertise in Color theory, typography, layout, and visual hierarchy

  • Proficiency in UI Design Patterns

  • Familiarity with Design Systems

  • Expertise in Graphic Design

Soft Skills

Soft Skills

  • Creative Problem-Solving

  • Agile Methodologies

  • Team Collaboration

  • Effective Communication

  • Empathy and User Advocacy

  • Dedication

  • Critical Thinking

  • Adaptability

  • Thirst for Learning

  • Attention to Detail

  • Proactive

  • Resourceful

Achievements and Certifications

Achievements and Certifications

Design Systems: How to Craft Successful Components

IxDF

UX Data Analysis

edX

Google Analytics

Google

HTML for Designers

Uxcel

UX Research

Uxcel

UX Writing

Uxcel

Mobile Design

Uxcel

Design Accessibility

Uxcel

Design Composition

Uxcel

Design Terminology

Uxcel

Wireframing

Uxcel

UX Design Foundations

Uxcel

Common Design Patterns

Uxcel

UI Components II: Advanced

Uxcel

Intro to UI Components

Uxcel

BA (HONS) Graphic Communication Design

UCR

Design Philosophy

Design Philosophy

I create user-centric solutions that are both visually appealing and highly functional. Understanding the user's needs and pain points is crucial, and I translate these insights into intuitive and delightful digital experiences. My aim is to ensure that every interaction is meaningful and enhances the overall user journey.

Outside of Work

Outside of Work

I enjoy photography, travelling, reading non-fiction, playing board games, cooking, baking, gardening, and salsa dancing . These hobbies often inspire my creative process and fuel my passion for design, bringing a balanced and diverse perspective to my work.

I am also committed to giving back to the community and have been volunteering since January 2024 to help with design work for the annual West Mersea Town Regatta on Mersea Island. My contributions include designing the programme, posters, flyers, and cups for the event.

At home, I enjoy the company of my cat, Xena, who keeps me entertained and provides a comforting presence while I work on my design projects.

Check out my projects:

Check out my projects:

Mobilise Redesign

A complete rebrand and website overhaul for Mobilise, delivering a modern visual identity and enhanced user experience.

Trill Mobile App Redesign

Led the complete redesign of Mobilise's white-label app, Trill Mobile, to improve usability and modernize its interface.

HERO CRM Tool Design

Led the design of a custom CRM tool, HERO, for Mobilise to enhance client management and internal efficiency.

Madalina Burciu

me.burciu@gmail.com

Madalina Burciu

me.burciu@gmail.com

Madalina Burciu

me.burciu@gmail.com